Program Outline:
- The audience-centred model of communication
- Doing audience analysis – values, attitudes, needs and expectations
- The 4 Cs to speaking/presenting confidently & convincingly
(i) Carry the message – believe in your message and your reason for speaking; embody the message
(ii) Craft the message – structure a clear, cohesive and convincing message
(iii) Connect with your hearers – establish relationship, rapport and relevance with the audience
(iv) Cultivate your delivery – communicate compellingly and sustain audience interest
- Managing nervousness and building confidence
- Using visual aids effectively
- Handling question-and-answer sessions
- ‘Singlish’ expressions and pronunciation affect credibility
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